剑桥标准商务英语教程-第2版-高级.教师用书

本书特色

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《剑桥标准商务英语教程：教师用书（第2版）》分为初、中、高三个级别。
本书每个单元都提供了详细的教学指导建议，方便教师备课。列示学生用书中各单元的练习与BEC考试中各题型的对应关系，使考生明确备考方向。附有学生用书中练习题的答案及BEC考试真题答案。另外，书中还包含了丰富的可影印的资料，如课堂补充活动和案例分析，并附有教学建议和答案。

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内容简介

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《剑桥标准商务英语教程（第2版）》（Business Benchmark Second Edition）是一套由剑桥英语教学者编著的商务英语教程，每个级别都包含学生用书（附自学手册）和教师用书各一册，互为补充。本教程围绕当前职场中常见的主题设置学习单元，涵盖商务用语和商务技能，通过有针对性的指导和反复练习，帮助学生提高商务环境中的英语实际运用能力。本教程既可用于商务英语课堂教学，也适合那些即将踏入职场或已工作的学习者使用。

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目录

Acknowledgements /5
Introduction /6

Management
Unit 1: Corporate culture
Exam reference and unit notes /8
Photocopiable activity: Time
management /9
Answer key /12
Transcript /12

Unit 2: Leaders and managers
Exam reference and unit notes /13
Photocopiable activity: Management
problems /14
Answer key /16
Transcripts /17

Unit 3: Internal communications
Exam reference and unit notes /18
Photocopiable activity: Bad bosses
/19
Answer key /21
Transcript /23

Unit 4: Chairing meetings
Exam reference and unit notes /24
Photocopiable activity: Case study:
Spenfeld /25
Answer key /28
Transcript /29

Competitive
advantage
Unit 5: Customer relationships
Exam reference and unit notes /30
Photocopiable activity: Case study:
Curiosity Tours /31
Answer key /34
Transcript /36

Unit 6: Competitive advantage
Exam reference and unit notes /37
Photocopiable activity 1: Attention
to pricing /38
Photocopiable activity 2: The
competitive advantage game /40
Answer key /44
Transcripts /45

Unit 7: A proposal
Exam reference and unit notes /46
Photocopiable activity 1:
Relocating /47
Photocopiable activity 2: Compound
nouns quiz /48
Answer key /49
Transcript /50

Unit 8: Presenting at meetings
Exam reference and unit notes /51
Photocopiable activity 1:
Catalina’s presentation /52
Photocopiable activity 2: A
proposal for marketing ice-cream /53
Answer key /54
Transcript /55

Advertising
and sales
Unit 9: Advertising and
customers
Exam reference and unit notes /56
Photocopiable activity: Case study:
Country Club 366 /57
Answer key /59
Transcript /60

Unit 10: Advertising and the
Internet
Exam reference and unit notes /61
Photocopiable activity: Case study:
Fred-Winter-Homes /62
Answer key /64
Transcripts /65

Unit 11: Sales reports
Exam reference and unit notes /67
Photocopiable activity: A sales
report /68
Photocopiable sample answer: A
sales report /70
Answer key /71
Transcript /72

Unit 12: The sales pitch
Exam reference and unit notes /73
Photocopiable activity:
Breakthrough performance /74
Answer key /75
Transcripts /77
Finance
Unit 13: Forecasts and results
Exam reference and unit notes /79
Photocopiable activity:
Investigating a company /80
Answer key /81
Transcript /82

Unit 14: Financing the arts
Exam reference and unit notes /84
Photocopiable activity: Business
options /85
Answer key /87
Transcripts /87

Unit 15: Late payers
Exam reference and unit notes /90
Photocopiable activity 1:
Letter-writing quiz /91
Photocopiable activity 2: Useful
phrase for letters /93
Answer key /95
Transcripts /96

Unit 16: Negotiating a lease
Exam reference and unit notes /97
Photocopiable activity: Negotiation
strategy: avoiding pitfalls /98
Answer key /99
Transcripts /100

The work
environment
Unit 17: Workplace atmosphere
Exam reference and unit notes /102
Photocopiable activity: Attitudes
to work /103
Answer key /104
Transcript /105

Unit 18: The workforce of the
future
Exam reference and unit notes /107
Photocopiable activity: Women in
senior management /108
Answer key /110
Transcripts /111

Unit 19: Productivity
Exam reference and unit notes /113
Photocopiable activity: Constraints
on productivity /114
Answer key /116
Transcript /117

Unit 20: Staff negotiations
Exam reference and unit notes /119
Photocopiable activity: Negotiating
points /120
Answer key /122
Transcripts /123

Corporate
relationships
Unit 21: Corporate ethics
Exam reference and unit notes /126
Teacher’s Resource Book activity:
Business quiz /127
Answer key /130
Transcript /131

Unit 22: Expanding abroad
Exam reference and unit notes /132
Photocopiable activity: The
investment game /133
Answer key /134
Transcripts /134

Unit 23: An overseas partnership
Exam reference and unit notes /136
Answer key /137
Transcripts /138

Unit 24: A planning conference
Exam reference and unit notes /139
Photocopiable activity: Giving
short presentations /140
Answer key /143
Transcripts /144

Exam
skills and Exam practice
Answer key /145
Transcripts /149

Appendix: The common European
Framework /155

封面

书名:剑桥标准商务英语教程-第2版-高级.教师用书

作者:盖伊.布鲁克-哈特

页数:未知

定价:¥48.0

出版社:西安交通大学出版社

出版日期:2018-03-01

ISBN:9787569304091

PDF电子书大小:46MB 高清扫描完整版