传播学专业英语

本书特色

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《传播学专业英语》是以作者多年的教学讲义为蓝本,参考多种国内外同类教材编著而成。每单元两篇课文,*篇偏重理论,第二篇偏重大众传播史。力求兼顾知识的系统性和文章的趣味性和可读性。五、篇幅合适。本教材考虑到高校教学的实际,准备编写12个单元,篇幅适于一个学期的教学使用。本书的目标读者是高等院校新闻传媒类专业高年级本科生和研究生,可以用作传播学专业英语教材,也可以用作传播学英文授课或双语授课教材。

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作者简介

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孙万军,文学博士,教授、硕士生导师;曾获北京市优秀教师、河北省师德先进个人等称号;主持国家社科基金课题、北京市社科基金课题、新闻出版广电总局软科学课题、北京市教委社科课题等多项;出版专著4部,发表AHCI、CSSCI检索论文20余篇。近年出版的教材有《跨文化传播简明英语教程》、《西方编辑学入门》、《大学生英语实践短剧》等。

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目录

Unit 1 The Importance of Communication Text A Communication—What Makes Man the Master of the Earth Text B Stages in the History of Human Communication Unit 2 The Nature of Communication ?Text A What is Communication Text B What Communication DoesUnit 3 Culture, Communication and Mass Communication Text A Culture and Communication Text B What is Mass Communication Unit 4 Basics of Communication Theories (I) Text A The Media as Gatekeeper Text B The Limited Effects Theories Unit 5 Basics of Communication Theories (II) Text A Theories about Audience and Communication Effects Text B The Meaning-Making Perspective Unit 6 Books Text A History of BooksText B Book PublishingUnit 7 Newspapers Text A Early History of NewspapersText B Development of NewspapersText C Newspapers in USA and Their AudiencesText D Trends and Convergence in Newspaper Publishing Unit 8 Magazines ? Text A A Short History of Magazines Text B Structure of the Magazine Industry Text C Trends in Magazine Publishing Unit 9 Radio Broadcasting Text A Early History of Radio Text B Development of Radio Broadcasting Unit 10 Movies Text A A Short History of the Movies Text B The Development of the Movies Text C Movies in the Age of Television Text D Movie Industry Today Unit 11 Television Text A A Short History of Television Text B The Broadcast Television Industry Text C Trends and Convergence in Television and Cable Unit 12 The Internet Text A A Short History of the InternetText B The Internet Today

封面

传播学专业英语

书名:传播学专业英语

作者:孙万军

页数:未知

定价:¥48.0

出版社:中国人民大学出版社

出版日期:2019-09-01

ISBN:9787300274300

PDF电子书大小:35MB 高清扫描完整版



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